Nurbaiti,, Nurbaiti and Dharmmesta, Basu Swastha and Ahadiyat, Ayi and Ribhan, Ribhan (2021) similarity_The Model of Capability. Turkish Journal of Computer and Mathematics Education.
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Abstract
The rapid advancement of information technology encourages business needs to use technology to serve consumers. Electronic transaction in the form of internet banking is a new way of transfer that changes the form of services from human technology to information technology. This study aims to examine the capability model of the intention to use internet banking in Indonesia. This study is quantitative in the form of a survey study. The sample in this study were non-user customers and prospective internet banking users in both private and state-owned banks. The data were analyzed using the partial least square (PLS). This study contributes to the development of internet banking marketing to improve features, security and service quality. The results show that all hypotheses indicate a positive and significant effect. Keywords : Capability, Perceived Ease of Use, TAM, and Internet Banking
| Item Type: | Other |
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| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Fakultas Ekonomi dan Bisnis (FEB) > Prodi Manajemen |
| Depositing User: | Dr RIBHAN |
| Date Deposited: | 30 Mar 2022 09:31 |
| Last Modified: | 30 Mar 2022 09:31 |
| URI: | http://repository.lppm.unila.ac.id/id/eprint/40576 |
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