MS, MAHRINASARI (2017) Impact of electronic word-of-mouth communication on building brand equity: an Indonesian perspective. Inderscience Publishers, UK.

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Item Type: Other
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ekonomi dan Bisnis (FEB) > Prodi Manajemen
Depositing User: Mahrinasari MS
Date Deposited: 09 Jan 2020 04:22
Last Modified: 09 Jan 2020 04:22
URI: http://repository.lppm.unila.ac.id/id/eprint/17530

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