Hendrawaty, Ernie and Yuliansyah, Yuliansyah and Pranyoto, Edi (2019) INVESTOR SENTIMENTS AND INITIAL PUBLIC OFFERINGS NEWS IN SOCIAL MEDIA. In: The 2nd International Conference of Economics, Business and Entrepreneurship, 1 november 2019, swisbel hotel, bandar lampung. (In Press)

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Social media has provided the opportunity for companies to build self-image and also to stimulate significant attention and positive emotional responses to a passive participant. This practice is characterized by communication, comments, mention, reactions towards information and expression of sentiments, hence, an increase in the number of companies with public interest and media coverage has a direct influence on the investors. The purpose of this study, therefore, is to determine the effect of social media on investor sentiment in the Indonesian capital market in order to obtain an overview to follow the market and predict future returns stock and trade volumes. The results showed that the neutral sentiment does not affect the stock trading volume, which was the inverse for the negative and positive sentiments, although they collectively had no effect on returns stock on Instagram.

Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > HG Finance
Divisions: Fakultas Ekonomi dan Bisnis (FEB) > Prodi Manajemen
Date Deposited: 17 Feb 2020 03:42
Last Modified: 17 Feb 2020 03:42
URI: http://repository.lppm.unila.ac.id/id/eprint/17184

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