Utama, Rafical Cahaya and Febryano, Indra Gumay and Herwanti, Susni and Hidayat, Wahyu (2019) Saluran Pemasaran Kayu Gergajian Sengon (Falcataria moluccana) pada Industri Penggergajian Kayu Rakyat di Desa Sukamarga, Kecamatan Abung Tinggi, Kabupaten Lampung Utara. Jurnal Sylva Lestari, 7 (2). pp. 195-203. ISSN 2339-0913

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Marketing channel is one of the influencing factors for sustainability sawmills managed by local people that use sengon timber as raw materials. The research objective is to explain the marketing channel for sengon sawn timber derived from sawmills managed by local people. Data were collected through interviews and observation; where the fifth respondents for interviews; were selected by purposive sampling. The collected data were then analysed qualitatively to determine the marketing channels of sengon sawn timber. The results show that there are four marketing institutions, namely: sawmill, wood shop in Kotabumi, industry outside of the Kotabumi, and broker. The four institutions form three marketing channels: (1) sawmill – wood shop in Kotabumi – industries outside of the Kotabumi, (2) sawmill – industry outside of the Kotabumi, and (3) sawmill – broker – industry outside of the Kotabumi. Business will be more profitable when the sawmill owner purchased logs directly from the farmers, henceforth the benefits of both the farmers and the sawmill owner will be maximised.

Item Type: Article
Subjects: S Agriculture > S Agriculture (General)
S Agriculture > SD Forestry
Divisions: Fakultas Pertanian (FP) > Prodi Kehutanan
Depositing User: Wahyu Hidayat
Date Deposited: 01 Aug 2019 07:27
Last Modified: 01 Aug 2019 07:27
URI: http://repository.lppm.unila.ac.id/id/eprint/13425

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