Panuju, Yahya (2024) Kano Based Investigation on Preference of Young People in Selecting Campus Buses’ Additional Features. International Journal of Advanced Multidisciplinary Research and Studies, 4 (2). ISSN 2583-049X

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Abstract

In order to optimize the public transportation system within a campus and reduce the use of private motor vehicles, buses on a campus in Lampung, Indonesia, need to improve their services by adding attractive features, especially for students. However, the addition of these features needs to be tailored to student preferences to be effective in meeting their needs as bus passengers. This study employs the Kano method to investigate students' tendencies towards eight features to be added to campus buses. From the survey and interview process conducted, it was found that only two features were considered attractive by participants, while the rest were categorized as indifferent. Ranking these features into a priority list will aid in the bus service improvement process by identifying which features are most important to add and which ones are unnecessary.

Item Type:	Article
Subjects:	T Technology > TJ Mechanical engineering and machinery
Divisions:	Fakultas Teknik (FT) > Prodi Teknik Mesin
Depositing User:	ST MT, Yahya Panuju
Date Deposited:	23 Apr 2024 01:58
Last Modified:	23 Apr 2024 01:58
URI:	http://repository.lppm.unila.ac.id/id/eprint/53410

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