Sihombing1, Stevia Permata Sari and Ahadiat, Ayi and Hayati, Keumala (2022) Analysis of the Effect of Knowledge Creation on Creativity in Craft Industry MSMEs in Bandar Lampung. SSRG International Journal of Economics and Management Studies ( IJEMS ), 9 (10). pp. 15-23. ISSN 2393 - 9125
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Abstract
Knowledge Creation is generating new insights, ideas, or routines. Creativity is an idea or thought and discovery that brings new or relatively new results that revolve around creative thinking and creative results. Creating new things comes from the imaginative process of self-creation, previous information, and practice, then merging and updating ideas or ideas that have existed before. This research aims to determine the effect of knowledge creation on creativity. The sample in this study amounted to 98 SMEs in the handicraft industry in Bandar Lampung, Indonesia. The data collection method used a questionnaire, and the analysis method of this study used multiple linear regression analysis. The results of this study indicate that socialization, externalization, combination, and internalization affect SMEs' creativity. The SMEs in the craft industry must have quality knowledge to create creativity in business.
| Item Type: | Article |
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| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Fakultas Ekonomi dan Bisnis (FEB) > Prodi Manajemen |
| Depositing User: | KEUMALA HAYATI |
| Date Deposited: | 20 Mar 2023 02:03 |
| Last Modified: | 20 Mar 2023 02:03 |
| URI: | http://repository.lppm.unila.ac.id/id/eprint/49015 |
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