Mohammad, Muhassin and dewi ayu hidayati, DAH A MULTIMODAL DISCOURSE ANALYSIS OF THE ENGLISH TEXTBOOKS’ COVERS. English Education: Jurnal Tadris Bahasa Inggris, 15 (1). ISSN 2580-1449

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Abstract

Multimodality has been studied in relation to a variety of text genres, but it has yet to be used to textbook covers. This paper is aimed at examining the representational meaning of visual resources in the covers of selected English textbooks and how the verbal and visual modes strengthen each other’s meaning. This is a qualitative research that uses a multimodal discourse analysis paradigm. Visual and verbal data were gained from two covers of selected English textbooks. The analysis includes representational meaning (Kress & van Leeuwen, 2006), text generic structure (Cheong, 2004), and intersemiotic complementarity (Royce, 2007). The findings indicate that the representational meaning consists of narrative and conceptual representations within the structures of lead, display, announcement and emblem. Through the relationships of repetition, synonymy, and meronymy, verbal and visual modes help each other build cohesiveness. The cohesion signifies the relation between visual images and verbal texts to convey meaningful messages of the covers. Certain implications were also elaborated in this study.

Item Type: Article
Subjects: H Social Sciences > HM Sociology
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik (FISIP) > Prodi Sosiologi
Depositing User: DEWI AYU H
Date Deposited: 07 Nov 2022 01:38
Last Modified: 07 Nov 2022 01:38
URI: http://repository.lppm.unila.ac.id/id/eprint/46290

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