Adam, Vebri and Wulandari, Jeni and Aprilia, Hani Damayanti (2020) ANALISIS BEBAN KERJA DAN INSENTIF TERHADAP KINERJA DRIVER GOJEK DI BANDAR LAMPUNG. Jurnal Perspektif Bisnis, 3 (2). pp. 106-116. ISSN 2338-1115

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Abstract

his study aims to analyze the workload using the NASA-TLXmethod, as well as knowing the effect of workload and incentives on the performance of Gojekdrivers in Bandar Lampung. This type of research is explanatory with a quantitative approach. The sample in this study were 100 respondents, with the sampling technique using accidental sampling. Data were analyzed using NASA-TLX method and multiple regression analysis. The results explained that the workload of the Gojek driver was very high, the highest workload was in the aspect of physical needs and the lowest was in the aspect of the frustration level. However, the partial test results that workload does not affect the performance of Gojek drivers, while incentives affect the performance of Gojekdrivers. Simultaneously, both workload and incentives have an affect on performance of Gojekdrivers. There is a relationship between job characteristic on study results that require further research, and the importance of stimulating incentives for drivers to maximize the achievement of work targets.

Item Type: Article
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HE Transportation and Communications
Divisions: Fakultas Ilmu Sosial dan Ilmu Politik (FISIP) > Prodi Administrasi Bisnis
Depositing User: Dr. Jeni Wulandari
Date Deposited: 24 Jan 2022 01:16
Last Modified: 24 Jan 2022 01:16
URI: http://repository.lppm.unila.ac.id/id/eprint/38245

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