Hendrawaty, Ernie and Yuliansyah, Yuliansyah and Pranyoto, Edi (2020) Initial public offerings news in social media and investor sentiments. The Future Opportunities and Challenges of Business in Digital Era 4.0. pp. 200-204.

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Abstract

ABSTRACT: Social media has provided the opportunity for companies to build self-image and also to stimulate significant attention and positive emotional responses to a passive par­ ticipant. This practice is characterized by communication, comments, mention, reactions towards information and expression of sentiments, hence, an increase in the number of com­ panies with public interest and media coverage has a direct influence on the investors. The purpose of this study, therefore, is to determine the effect of social media on investor senti­ ment in the Indonesian capital market in order to obtain an overview to follow the market and predict future returns stock and trade volumes. The results showed that the neutral senti­ ment does not affect the stock trading volume, which was the inverse for the negative and positive sentiments, although they collectively had no effect on returns stock on Instagram.

Item Type: Article
Subjects: H Social Sciences > HG Finance
Divisions: Fakultas Ekonomi dan Bisnis (FEB) > Prodi Manajemen
Depositing User: DR ERNIE HENDRAWATY
Date Deposited: 12 Nov 2020 02:14
Last Modified: 12 Nov 2020 02:14
URI: http://repository.lppm.unila.ac.id/id/eprint/24983

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